When you’re on a tight budget and need to warm up your organization’s finances, consider a pancake breakfast fundraiser.
While many event-based fundraising ideas can be successful, pancake breakfasts have relatively low supply costs, strong familiarity, and a casual atmosphere, making them appealing to core supporters and the larger community.
Making it a financial and outreach success, however, takes planning and strategy. We’ve stacked up our favorite pancake breakfast fundraiser ideas and best practices below to help you sweeten your outcome.
What are your goals for the event? Beyond just saying “we want to profit,” identify specific objectives and how you can reach them, such as:
To organize an event with multiple volunteers, stakeholders, and task dependencies, you’ll want to put on your project management hat. At a practical level, plan to:
Think about communication from the start by offering transparency, ensuring the technology is available and understood by everyone, and checking in for updates.
Keep your costs down by buying in bulk and doing some DIY work. You can save with smart purchases and earn up to 20% back for your fundraiser by using RaiseRight gift cards to pay for:
Not yet earning with RaiseRight? Learn more about this easy, no-selling fundraising method or get started for free today.
Do a bit of research before setting your ticket prices. This starts by determining your actual cost per pancake or plate. Once you have your budget figured out, consider:
Basically, you’ll want to identify the most efficient road to meeting your financial goal. If your prices are too low, you lose out on profit opportunities—if they’re too high, you may sell fewer tickets to a smaller audience.
Consider all the supporting factors—location, advertising efforts, captive audience availability, competition, or facility appeal—before finalizing a price list that has the best chance of meeting (or exceeding) your goal.
Additional suggestions from experienced pancake breakfast organizers on Reddit at r/nonprofit include:
What will you put on your promotional flyers beyond the words "pancake breakfast?" Think about how the menu can contribute to the appeal of your event. This may include:
Look for options that help you increase the appeal without breaking the budget, such as banana pancakes, powdered sugar, or Southern fried apples. Conversely, you may need to charge a pretty penny if you want to offer pure maple syrup (with bulk prices well over $200 per gallon) or other pricier upgrades.
Pancakes aren’t the only way to make money at your breakfast fundraiser. Any major event fundraiser provides the opportunity to offer sponsorships to local businesses and even national businesses that relate to your organization’s activities, needs, or demographics.
To secure sponsorships, offer multiple tiers with different price ranges and packages that include benefits such as:
Other pancake breakfast organizers on Reddit shared these tips:
Live events can yield new volunteer and member contacts as well as profits. Plan to come away from your events with accurate and useful data. Ask for:
Consider including one or more tablets to allow newcomers to enter their contact information into a survey or database. This will cut down on errors and on the need to transcribe handwritten sign-up sheets.
In addition to hosting a pancake breakfast fundraiser, add RaiseRight to your strategy to ensure your organization continues earning all year long.
RaiseRight is an evergreen, no-selling fundraising program that leverages multiple methods to help supporters earn funds without spending an extra dime—and without the time investment of sales or events.
Families can earn over $1,000 annually just by paying for everyday purchases with RaiseRight gift cards, shopping online with RaiseRight affiliate links, or dining at local participating restaurants. It's that simple!
Here are some next steps to get the ball rolling:
If your organization is already earning with RaiseRight, you just need your enrollment code to create an account and begin fundraising right away.